Tennis sensation Coco Gauff, currently ranked World No. 4, is set to showcase striking on- and off-court styles this spring and summer, thanks to a special collaboration between her clothing sponsor New Balance and the high-fashion house Miu Miu.
The reigning 2023 US Open champion recently unveiled this new capsule collection. The project is part of New Balance`s ongoing partnership with the esteemed Italian fashion label, founded in 1993 by Prada`s head designer, Miuccia Prada. While Gauff has previously worn Miu Miu for various off-court occasions, including two custom gowns at the Oscars in Los Angeles and a glittering gold gown for her April 2024 Vogue cover shoot, this new collection focuses on blending sport and street aesthetics. She will be sporting these unique looks from head to toe at select Hologic WTA Tour events.
Gauff plans to debut three distinct, high-fashion looks across three tournaments: starting with the Internazionali BNL d’Italia in Rome, followed by Berlin in June, and Cincinnati in August. Each match kit features color schemes inspired by or reflecting the location of the event.
For her appearance on the crushed-brick clay courts in Rome, Gauff will wear a “classically elegant” combination of navy and white with red accents. She will then transition to green and white with subtle sky-blue hints for the grass courts in Berlin. Upon returning to the United States for the tournament in Cincinnati, which she won two years prior, her outfit will feature a blend of fitting royal blue with additional red accents.
Completing each ensemble are matching silk zip-front hoodies and track pants. Gauff will also wear custom, co-branded versions of her signature shoe, the Coco CG2, redesigned specifically for this New Balance and Miu Miu collection.
“I showed them what silhouettes I like, and we worked around that as a starting point,” said Gauff, who has been sponsored by New Balance since 2018, revealing the process exclusively to Vogue for the launch. She added, “We were like, `What can we do in tennis that has either never been done or been done very few times?`”
The full New Balance x Miu Miu with Coco Gauff collection will be available for a limited time, scheduled to drop for public purchase on September 10th, shortly after the conclusion of the US Open.
Rupert Caldwell